Why Lifesycle system's are more important than CRM's when it comes to Estate Agent Software

If you are an Estate or Letting Agent it is quite likely that you have a CRM at the heart of your business. In this short clip, Mark Burgess explains why CRM's are no longer the heart of the business and what has overtaken them in importance when it comes to finding the best Estate Agency Software. You can watch the video by clicking on the image above.