Discover the power of Lifesycle

Lifesycle is the world's-first estate agency software that combines traditional Estate Agency CRM and marketing software in one platform.

Learn more See Lifesycle in action

See Lifesycle in action

Lifesycle allows you to manage your everyday tasks as an Estate Agent while delivering ongoing communication, gathering automatic feedback, and identifying where the best opportunities for new instructions are likely to be.
Lifesycle will not only provide you with the insights you need, but create actionable lists for you to make the right calls, be ahead of your competition, and remove your reliance on portals.
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➜ Centralise your data
➜ Free up your time
➜ Expand into new areas
➜ Improve your customer experience
➜ Make confident decisions

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Powerful features to help you win instructions faster

Centralise your data

Lifesycle centralises all your needs in one platform; Marketing, Listings and Leads – a World-first, allowing you to work smarter through automation and actionable lists.

Free up your time

Leave the hard work to Lifesycle. Instead, browse through the many already available automation rules, easily activated with a click. Experience the power of automation with Lifesycle: effortlessly share new listings, collect viewing feedback, qualify portal leads automatically, and enjoy the benefits of marketing automation and always up to date contact details.

Expand into new areas

Lifesycle enables you to create boundaries of specific areas of interest by continually mining your data and identifying properties that are either not yet on the market or on the market with another agent - providing you with a list of new contacts to communicate with traditionally or through marketing automation.
No more tick lists that don't work, create or draw any area, boundary, or street and watch the magic happen.

Improve your customer experience

Lifesycle enables potential Buyers and Tenants to register themselves directly into your database, receive instant property matches and automatically qualify themselves. Lifesycle enables you to have more time to focus on building relationships and providing a best-in-class customer experience.

Make confident decisions

Lifesycle members gain automatic access to our Innovation & Growth Programme valued at 6000 GBP. Our programme is hosted by Elite Performance Coaches (Ex-Agents), who work with you to refocus, review and achieve your goals. Not only that, but you will also have access to our thriving community of Estate Agents, just like you, sharing ideas.

FAQs Testimonials

How is Lifesycle transforming Estate Agency?

Guild Members, RAN Members, Best Estate Agent Winners, the list goes on... hear from 29 of the best, most well known, award winning independent agents in the UK get together to talk about how Lifesycle has transformed the way they work.

Book a demo FAQs

Frequently asked questions

Below are some of the most commonly asked questions we receive from our clients. If you have any other questions, please don't hesitate to contact us.

What is Lifesycle?

Lifesycle is the only solution available to Estate Agents that combines traditional Estate Agency CRM and Marketing software in one platform. Developed by Iceberg Digital, Lifesycle is an innovative technology platform designed to help estate and letting agents streamline their operations, increase productivity, and drive growth.

Do you cover Property Management?

Many of our clients run big lettings portfolios but they do not currently use Lifesycle for property management.

How can Lifesycle benefit my business?

Lifesycle can help your business in many ways, including lead generation, marketing automation, task management, applicant tracking, and more. By using Lifesycle, you can save time, reduce manual processes, and focus on what matters most - growing your business.

Is Lifesycle easy to use?

Yes! Lifesycle is designed with the user in mind, and our platform is intuitive and easy to navigate. We also provide training and support to ensure that you get the most out of our platform.

Is Lifesycle suitable for small businesses?

Absolutely! Lifesycle is designed to be scalable, so it can grow with your business. Whether you are a small, independent agency or a large, multi-office enterprise, Lifesycle can help you achieve your business goals.

How can I get started with Lifesycle?

It's easy! Simply book a demo with one of our experts, and we'll walk you through our platform and answer any questions you may have.

Tony Beales - Director of Millbanks & The Guild's Brand Ambassador of the Year

We asked Abigail Grey, Director of Grey & Co, if, now that she has used Lifesycle as their main CRM, could she imagine working in any Estate Agency without it and how would SHE sell it to agents not currently using from her own experience?

After attaining huge success in both independent and corporate estate agencies for 17 years, Matt opened his own agency Giggs and Company in May 2012, and became number one within four months, a position which has been retained ever since. Matt is now a speaker, trainer & Mentor to some of the best Estate Agents in the UK.

David Long has been an agent for over 20 years for both corporate and independent agents. Having moved their CRM to Lifesycle, the only Estate Agency software to combine traditional Estate Agency software with a full on marketing system, we asked him how he has found the support side of things with Iceberg Digital compared to all of the other softwares and companies he has dealt with previously.

Jack Shukie, of the award winning estate agency Think Estate Agents, gives his thoughts on how Lifesycle, a platform that combines both traditional CRM functions and marketing, is helping them to become less reliant on the portals and giving their brand back the power over the marketing.

Client testimonials

John Carter

Back-end developer

Sophie Moore

Web developer

Mike Warren

Systems analyst

Andy Smith

Systems engineer

Matt Cannon

Tech lead

Lily Woods

Database administrator

John Carter

Back-end developer

Sophie Moore

Web developer

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Mike Warren

Systems analyst

Andy Smith

Systems engineer

Matt Cannon

Tech lead

Lily Woods

Database administrator

John Carter

Back-end developer

Sophie Moore

Web developer

Mike Warren

Systems analyst

Andy Smith

Systems engineer

Matt Cannon

Tech lead

Lily Woods

Database administrator

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Browse all testimonials

Discover the power of Lifesycle

Live product demo

Thank you

See Lifesycle in action

Thank you

Powerful features to help you win instructions faster

Centralise your data

Free up your time

Expand into new areas

Improve your customer experience

Make confident decisions

How is Lifesycle transforming Estate Agency?

Frequently asked questions

What is Lifesycle?

Do you cover Property Management?

How can Lifesycle benefit my business?

Is Lifesycle easy to use?

Is Lifesycle suitable for small businesses?

How can I get started with Lifesycle?

Client testimonials