A brief explanation of Lifesycle by Mark Burgess

In this short video, the CEO of Iceberg Digital, Mark Burgess, gives a brief overview of how Lifesycle is helping agents work smarter.

A brief explanation of Lifesycle by Mark Burgess

Lifesycle is the World's-first and ONLY solution available to Estate Agents combining traditional Estate Agency CRM and Marketing software in one platform.


For agents wanting to succeed in this digital world, Lifesycle allows you to manage your everyday tasks as an Estate Agent while delivering ongoing communication, gathering automatic feedback, and identifying where the best opportunities for new instructions are likely to be.


Centralise Your Data

Lifesycle centralises all your needs in one platform; Marketing, Listings and Leads – a World-first, allowing you to work smarter through automation and actionable lists.


  • A single source of truth - meaning you have one central database and one unique user. 
  • No more archived data - your contacts are always active and forever engaged.


Free up your Time

Leave the hard work to Lifesycle. Instead, browse through the many already available automation rules, easily activated with a click.


As a World-first combining CRM and Marketing software, you will benefit from, to name a few; 


  • Automatically sharing new listings with your community.
  • Automatic viewing feedback.
  • Automatic portal lead qualification. 
  • Not to mention the very obvious marketing automation and automatically updating your contacts' details (a biggie).


Expand Into New Areas

Lifesycle enables you to create boundaries of specific areas of interest by continually mining your data and identifying properties that are either not yet on the market or on the market with another agent - providing you with a list of new contacts to communicate with traditionally or through marketing automation.


  • No more tick lists that don't work. 
  • Create or draw any area, boundary, or street and watch the magic happen.


Improve Your Customer Experience

Lifesycle enables potential Buyers and Tenants to register themselves directly into your database, receive instant property matches and automatically qualify themselves. 


  • Allowing you more time to focus on building relationships and providing a best-in-class customer experience.


Book your demo today and join thousands of other agents who have discovered how Lifesycle will get you more listings, grow your business, and remove your reliance on portals.

Book a demo

Unlock the transformative power of our estate agency solutions.

Whether it's Lifesycle, Uzair, Neuron, or all three, our cutting-edge products redefine how you harness business potential. Lifesycle is the the world's-first estate agency software combining CRM and marketing in one platfrom. Neuron AI-based websites personalises customer experiences, and boosts conversion rates, while Uzair, the first Microsoft-approved AI assistant for the industry, empowers you to streamline your everyday tasks.

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